When you’re just starting with your business, it can be a little overwhelming. Owning a business is not just about honing in on your special skill and mastering it. Small business owners have a lot more to deal with. As a business owner, I can tell you that owning a business takes multiple components—some you’re qualified for—and some not so much. So, you’ll want to consider more than what you bring.
Every small business needs resources that will help propel it to the next level. Scaling the business is essential, but that won’t happen without the resources it takes to promote it. Fiverr is a freelance marketplace with the services small businesses need to grow. Whether it’s marketing, bookkeeping, legal consulting, or anything in between, you can find an expert freelancer you contract for your business.
Fiverr Freelancers You Need for Your Small Business
Fiverr has hundreds of categories of freelancers available for hire. Even better, you have many options, and it’s cheaper for your business than hiring an employee. Here are just a few of the types of freelancers you’ll find on Fiverr:
Marketing
No matter what line of business you’re in, marketing is essential. Marketing helps bring awareness to your business to expand your reach. It’s what grows your business. Without a well-thought-out marketing plan, your business won’t get the customers it needs to grow. And without customers, you have no business. Here are a few types of freelancers you can find on Fiverr to help market your business.
Graphics/Logo Designer
Logo designers are professional graphic designers who can create a unique and custom brand image for your business. A good logo designer will be able to research your business and understand what you do. They’ll use that unique information about your business to gain the inspiration to create an image that only works for your business and give you the edge to have a brand that’s all your own. Think of some well-known brands like FedEx, Starbucks, and Nike. These brands started unknown, but their logos are now the only thing you need to see to recognize them. You recognize these brilliantly designed and unique logos even without the business’s name.
Website Designer
Just as you need a logo that defines your business, you also need a website to hold that logo. Your website should be functional; by that, I mean not just a pretty design but something that can help turn visitors into customers. That means the content has to be on point, and each page needs to provide the visitor with something that will make them want to keep clicking to learn more about what the business does. A well-put-together website needs a lot of thought and planning, and it should be user-friendly. After learning more about what you do, a good web designer will have plenty of recommendations for your site.
Writer
We just talked about how vital the website designer is. While the website designer makes recommendations about what the website should contain to turn visitors into customers, it will take a great writer to develop the content you need for your website. Writers are needed for more than just the website content; if your site has a blogging component, they’ll be needed to write your blogs and other print or marketing material.
Social Media Manager
Social media is one of the most significant ways businesses promote their brands nowadays. So, having a writer that can create great social media content for all platforms is beneficial. Since there are so many platforms to choose from, like Facebook, Instagram, LinkedIn, Twitter, Snapchat, TikTok, and more, you’ll want someone who’s not only great with writing content but can make suggestions for the type of content to create for the platform. While LinkedIn may be a professional site with long posts, Instagram followers look for video content. Having a social media manager who can coordinate your content, create it, and schedule it for you is extremely useful for your business.
Bookkeeper
Many small business owners figure that when they’re first starting, there’s no need for many bells and whistles. They tend to wear multiple hats rather than hire the people they need to do the job. One such job is bookkeeping. Bookkeeping is an integral business process because state and federal laws must be maintained when keeping your financial records. Having the person in place from the start can save you a lot of frustration and headaches later on. In addition, poor accounting practices are one of the reasons many businesses fail. While good accounting practices can give your business the edge, it needs to get awarded business grants and possibly investors.
Legal Expert
You may start with a small business, but even small business owners dream of one day becoming bigger. Legal experts can play an essential role on your team if that’s the case. Legal experts can keep you updated on various business laws. They can provide advice about employee benefits packages if you want to upgrade. Even if you’re not trying to expand your business overnight, having a legal consultant at any stage of your business can prove worthwhile as early as the development of your business.
If your business is a partnership, you’ll need an operating agreement between the partners. If you’re trying to form a nonprofit, it may prove helpful to have a legal consultant at hand to ensure you complete all the necessary paperwork and complete it correctly. A legal consultant must ensure all your bases are covered if you ever want to sell your business or purchase another one. Never discount the power of having legal counsel on hand at any stage of your business.
Virtual Assistant
Virtual assistants are extremely helpful in helping you to run your business. While you’re busy with the planning and developing aspects of your business, a virtual assistant can deal more with the day-to-day operations, like answering and returning calls, sending messages, handling paperwork, etc. As stated earlier, small business owners have multiple hats; one virtual assistant can take many off your head to give you time back.
How To Find a Fiverr Freelancer for Your Business
Finding the perfect freelancer for your business is not hard on Fiverr.
- Go to fiverr.com
- Type in or search for the type of freelancer you’re looking for.
- Browse the many options available to you.
- Check out the freelancer’s work samples.
- Read their reviews.
- Choose the package that best fits your needs.
- Contact the freelancer to get the interview started.
The Bottom Line
If you’re a small business owner, Fiverr has the freelancers you need to help grow your business. The best thing is freelancers can be hired as full-time, part-time, or contractors, so you’ll only pay for what you need. Consider where your small business could use help, and then save your business money; find that help on Fiverr.
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