Amazon, one of the largest businesses in the world, is offering support and advice for small businesses. The company is hosting a three-day virtual conference for Amazon sellers, some 2.5 million people who bring in income by offering goods on the marketplace.
“Amazon Accelerate is for both existing Amazon sellers looking to continue to grow their success and small businesses considering going digital and selling online for the first time,” according to the company site.
Many Amazon sellers offer a few items at low cost, but others make a living through the site. Roughly 200,000 sellers earn more than $100,000 annually through Amazon, and 25,000 make more than $1 million, according to Oberlo.
Here’s what Amazon has planned to support those sellers, and some of the resources the company has available.
From September 1st to September 3rd, Amazon is hosting Amazon Accelerate, a virtual event centered around promoting seller success. The event will feature a number of keynote speakers from Amazon such as Jeff Wilke, the company’s CEO of Worldwide Consumer. In addition, every day of the event is chock full of informative panels, offering tips for beginners and selling stars alike.
“Amazon is deeply invested in empowering small businesses, and this is an important time for us to come together and learn from each other as we navigate new economic realities,” Wilke said in a press release.
Some will deal with the basics of making your first sale and setting up your online store, while others will delve into the specifics of building and maintaining a brand as an Amazon seller. The industry experts involved plus the tools available to sellers make Amazon Accelerate an exciting event for anyone with a selling business, or anyone looking to get started.
The event is free to attend, and you can begin building your agenda for the three-day conference now. There are more than 60 sessions total starting from 9 a.m. PST each day, so you’re sure to find a few that fit well with your interests.
Amazon hosted similar events last year, but on a much smaller scale. The Selling Partner Summit Series worked with more than 1,800 small businesses. This year, the virtual nature of the event opens it to almost anyone. With that in mind, it should make for an exciting opportunity to learn more, and grow or launch your e-commerce business!
Amazon Small Business Success Stories
Footnanny: Gloria Williams, the CEO of the beauty company Footnanny, told Forbes that Amazon has been vital to the success of her small business. She said that the marketplace handles her fulfillment and expands her reach, and consolidates all of her business into one, easy-to-navigate dashboard.
Sweet Water Decor: This Pittsburgh based company sells candles, mugs, pens, and dishes on Amazon Handmade, and has grown tremendously since its launch in 2014. The Handmade section allows for small businesses with beautiful products to reach a wide audience and grow their business.
Tahmi: Tahmi DeSchepper sold her handmade jewelry at craft shows for seven years before bringing her wares to Amazon. In 2019, DeSchepper earned three times more through her Amazon marketplace than she did in her last year doing craft shows.
Featured image: Morning Brew